Support Sports in Your City™ Is Coming

Support Sports in Your City™ Is Coming

Support Sports in Your City™ is a new all-sports program designed to connect sports families, local businesses, and communities while creating new economic opportunities around local and Tournament sports.

Sport already creates the connection.

Families participate.

Tournaments bring visitors into communities.

Local businesses serve those families.

Parents spend significant amounts helping their children play.

We believe there is a better way to connect all of that activity.

Sport Brings Families. Families Bring Business.™

That is the idea behind Support Sports in Your City™.

Every week, families travel to practices, games, competitions, and Tournaments.

Some participate close to home.

Others drive or fly into another city for an entire weekend.

Wherever they go, sports families become part of the local economy.

Meals are purchased.

Hotels accommodate traveling teams.

Retailers gain customers.

Family attractions fill time between games.

Local services become important when people are away from home.

Sport creates economic activity far beyond the playing surface.

Support Sports in Your City™ helps connect those families with the businesses ready to serve them.

Built for All Sports

This is not a Hockey-only program.

Hockey inspired the concept because we understand the enormous family economy around the sport.

The opportunity is much larger.

Soccer creates Tournament travel.

Baseball and Softball bring Teams into communities.

Basketball fills gyms with Players and families.

Volleyball generates major event weekends.

Lacrosse, Swimming, Gymnastics, Football and many other sports create similar activity.

Different sports.

Different families.

One local economy.

Local Businesses Can Be Listed for Free

A useful city resource needs more than a handful of advertisers.

That is why qualifying businesses that provide value to sports families can be included in our Businesses in the City listings for free.

The basic listing helps families discover what is available in the community.

It identifies the business.

Shows where it is located.

Explains very briefly what it provides.

There is no charge for that standard public listing.

Featured Advertisers Get More

Businesses that want greater visibility can become Featured Advertisers.

Instead of appearing only in the public business listing, a Featured Advertiser receives a dedicated Full-Page Featured Advertisement.

That page gives the business room to explain what it offers.

Images can showcase the company.

Contact information provides a direct path to the business.

Website links make it easier for families to learn more.

Promotional information can give visitors another reason to choose that company.

The distinction is simple.

A free listing helps families find your business.

A Featured Advertisement gives them a reason to choose it.

Businesses can learn more in our For Local Businesses section.

Sports Families Get a Better Local Resource

Tournament families regularly arrive in communities they do not know well.

They know where the next game is.

Everything else can become a search.

Where should the Team eat?

What can siblings do between games?

Which stores are nearby?

Where can the family find early-morning coffee?

What attraction might turn a free afternoon into part of the vacation?

Support Sports in Your City™ is being built to make those decisions easier.

Our For Sports Families resources will help families discover useful businesses, services and experiences around the places they visit.

Parents Can Become Part of the Economic Opportunity

One of the biggest conversations in minor sports is the cost of keeping children participating.

Families already know the financial pressure.

Support Sports in Your City™ introduces another possibility.

Adults involved in local sports can help introduce suitable businesses to the advertising program.

When an introduction results in a qualifying advertising relationship, the person who created that opportunity can earn 50% of the initial advertising value, subject to the program terms.

A $1,000 advertising sale can therefore create a $500 earning opportunity for the person who introduced the business.

That income belongs to the participant.

Many parents may choose to use it toward their own family’s sports expenses.

Others can use it however they choose.

We Are Not Building a Traditional Sales Force

Support Sports in Your City™ is designed around the people already connected to local sport.

Parents know their communities.

Coaches understand local relationships.

Adults participating in sport know businesses.

Families regularly interact with restaurants, retailers, service companies and other local organizations.

Those relationships can create opportunity.

Instead of building a large full-time sales force, the program allows local participants to help create business and share financially in the value they generate.

A Full-Circle Opportunity

The concept brings several pieces together.

SPORT

Creates the community.

FAMILIES

Create economic activity.

LOCAL BUSINESSES

Serve those families.

PARTICIPANTS

Help businesses connect with the sports market.

ADVERTISING

Creates an opportunity for businesses to grow while allowing local participants to earn.

That is the full circle behind Support Sports in Your City™.

This Is Advertising, Not Fundraising

Local businesses are not simply being asked for donations.

Featured Advertisers are purchasing advertising designed to reach sports families.

That difference is important.

The business receives promotional value.

Families discover useful companies.

Participants can create income through the relationships they help develop.

Each side receives something of value.

Communities Benefit Too

Sports already generate significant movement throughout cities and towns.

Support Sports in Your City™ is designed to help more of that activity reach the businesses operating within those communities.

A Tournament may bring the family into town.

Our job is to help connect that family with more of the city while they are there.

We Are Just Getting Started

Support Sports in Your City™ will grow city by city.

Sports will be added.

Tournament and event information will expand.

Local businesses will join the free listings.

Featured Advertisers will receive dedicated promotional opportunities.

Families will gain useful city resources.

Parents and other local participants will have opportunities to help build the program and earn from the business they generate.

Why Support Sports in Your City™?

Because the pieces already exist.

Sport already brings people together.

Families already spend money.

Businesses already want customers.

Communities already benefit from sports activity.

What’s missing is a program designed to connect those pieces more directly.

That is what we are building.

Sport Brings Families. Families Bring Business.™

Support Sports in Your City™ connects them.